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Hi AJS
I received a message from my BDM last week telling me that 2025 was going to be a 'Growth Year' for Santander mortgage lending, telling me that rates would be more competitive, service sharper..etc.
It sounds great, but from past experience the elephant in the room is the question of what happens in 2026 or 2027 when you decide that these years are not going to be 'Growth Years'?
Do you revert to the current state again? Are we then again irrelevant to you and easily disposable?
This is where the issue of 'trust' comes in. This is where I struggle to believe and start to look at past behaviour as being indicative of future issues.
I just can't bring myself to believe that an organisation who has shown by actions and words that we weren't important to you......is suddenly interested again. It's almost dystopian when looked at.
I would love for things to go back to a semblance of how they were. However I can't allow myself to buy in. If others want to try and experiment then good luck to them. I'll be the last man through the door if it works. It's just that after 150 slaps in the face, there's no reason to believe that the next case won't be the 151st.
We've been screaming for years that the relationships are being destroyed and that you are abandoning us and forcing us to go with other lenders. Now......after all this time, you want us back on your terms....... on your timeline.
That isn't how business relationships work
It's how abusive relationships work.
But seriously...I hope you succeed.
SM
