iPipeline integrates with Smartr365, further digitising the protection sales process

03 July 2018

Cheltenham, UK (3 July, 2018)

iPipeline® – a leading provider of next-generation solutions and services to the life and pensions market – has integrated its innovative solutions, PreQuo® and SolutionBuilder®, with the Smartr365 mortgage technology platform, allowing for a completely digitised mortgage and protection advice process.

Smartr365 streamlines the process of obtaining a professionally advised mortgage using its fully end-to-end and secure system, allowing advisers to manage their clients’ portfolios in one place.

Because of the partnership with iPipeline, advisers using Smartr365 can now deliver fully protected mortgages – from sourcing, ID and income verification, and mortgage application to legal application and protection quoting and application – all with one data set and a few clicks of their mouse.

Utilising PreQuo and SolutionBuilder, the whole process is automated to support the Smartr365 ‘single touch’ process. Mirroring Smartr365’s new world design, iPipeline has delivered flexible protection capabilities suitable for both clients and advisers, allowing protection conversations to be picked up and followed through to completion by advisers. Advisers also have the ability topass leads to protection specialists.

As client data is entered into Smartr365, PreQuo prompts the client and/or their adviser to view suitable protection cover and costs on screen, including life insurance, critical illness and income protection. SolutionBuilder then allows the adviser to refine the quote, if required, and then continue through to the application stage.

Paul Yates, Product Strategy Director at iPipeline commented: “This is another great stride forward in the industry’s work to improve consumer financial resilience. Technology is helping drive more protection conversations by making the process of advising and writing protection simpler and faster.”

Conor Murphy, Founder and CEO of Smartr365, added: “With the mortgage industry being fairly fragmented, we aim to take on an agile approach and be able to respond quickly and with ease to the needs of our clients.

“PreQuo and SolutionBuilder support our focus on simplifying the protection advice process for our advisers. For example, advisers would previously have entered their client’s date of birth six times, whereas by integrating Smartr365 with PreQuo and SolutionBuilder, they only need to enter this detail once. We are utilising technology to make the process as streamlined as possible, making it easier than ever for advisers to put financial safeguards in place for their clients.”