Connect IFA Announces Key Leadership Changes to Drive Growth and Enhanced Support

04 March 2025

4th March 2025 – Connect IFA Ltd is pleased to announce key leadership appointments aimed at strengthening its commitment to growth and enhancing support for its advisers and network members. These strategic changes will ensure the business is well-positioned to meet the evolving needs of clients and deliver on its ambitious plans for 2025 and beyond.

Kevin Thomson will assume the newly created role of Corporate Director. In this role, Kevin will focus on expanding the Appointed Representative (AR) Network whilst continuing to provide vital support to existing ARs through the dedicated field-based Business Relationship Manager (BDM) team. His leadership will be instrumental in ensuring our Network proposition keeps evolving to support our existing and new members.

As a result, Niall Hebron has been appointed as Sales Director. In this capacity, Niall will oversee the internal advisers, as well as the specialist placement and packaging teams, ensuring seamless operations and high levels of service delivery. His leadership will be pivotal in driving sales performance and supporting advisers in delivering the best outcomes for clients.

Also, Jane Benjamin, Director of Mortgages, will now oversee all the Lender Relationships. Jane will ensure that our advisers have the visibility and access to lenders and providers across all the product areas through communications and events providing our brokers with a comprehensive range of solutions that meet the diverse needs of their clients.

“These leadership appointments reflect our commitment to providing outstanding support to all areas of our business,” said Liz Syms, CEO at Connect IFA Ltd. “Kevin, Jane, and Niall each bring a wealth of experience and expertise that will enable us to strengthen our adviser network, enhance our lender relationships, and optimise our internal operations. We are confident that these changes will help us achieve our growth ambitions for 2025 and beyond.”

Connect IFA Ltd remains dedicated to empowering its advisers and network members with the tools, support, and expertise necessary to thrive in an evolving financial landscape.